The aim of this course was to give a professional overview of printing productions regarding colour systems, printing methods and types of papers and materials. The point of view and theory worked with had a manager’s point of view, so I am able to be responsible for the communication and relationship between the company, its’ printing house and clients. This also involves controlling and exporting PDFs as for an example checking ICC-profiles.
Furthermore, I analysed how specific brand colours were defined and how the look is different on a variety of materials.
In the exam project of this course my group and I analysed the Christmas campaign of Telenor. Through desk- and felt research we measured, analysed and described the different products from this campaign. In a final report we compared the measured colours and gave advice to how the colours could be improved for future projects specified in a design manual.
- Colour systems
- Colour management
- Printing methods
- Paper types
- PDF preparation and exporting
Throughout the course I gained a huge amount of knowledge relevant to my daily life in this business. Even a month after the course was over I still studied soda cans to see which printing methods was used for this specific product and compared it to other products from the same brand. I felt a growing passion for this field while working with it, since I am eager to know more about things that are right in front of me all the time.
Period: Dec 2016 – Jan 2017